​

THIRD PARTY STORYTELLING FOR COMPANIES AND ORGANIZATIONS

 

In 2002, I started a project "Around the World in 80 Brands.

The goal was to help companies and organizations tell their story, instead of giving information.
Away from top-down communication towards a horizontal tone of voice.

    "In this time of information overload, people do not want more information.

                         They want a story they can relate to."

 

We create meaningful stories with a wow-factor for maximal impact and engagement.

Stories are easy to understand, easy to remember and easy to transmit.

I interviewed over 800 brand-owners and published 15 books with a selection of the best stories.

i created quite some STORYTELLING EXPEDITIONS (Meaningful branded content).

Special projects to help companies/organizations interact with their audience by creating branded content...

This gives the organization the opportunity to engage with their audience without talking about their product. Some examples are:

​